GIOCONDA LAW BLOG:  Cutting Edge Issues in Brand Protection

The Gioconda Law Blog is a blog about cutting edge issues in brand protection and trademark litigation.

Monday, March 31, 2014

Old Fake Award Scams Never Die...They Just Change Their Names

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Congratulations!  After our careful nomination process, many influential people of achievement were reviewed.  In the end, you have been sel...
Monday, March 17, 2014

The Drive to Luxury: Commodity Fetishism or Innate Human Need?

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Over the last several decades, across the globe, there has been a marked increase in consumers' collective ...
Tuesday, March 4, 2014

Isn't it Time for the U.S. Supreme Court to Broadcast Oral Arguments?

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It is 2014, and  much of the planet is becoming technologically accessible online. With respect to the U.S. federal government's da...
Thursday, February 20, 2014

China Viewed as America's "Greatest Enemy" in Gallup Polling Data

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A recently released Gallup World Affairs poll surveyed Americans, asking them to name the United States' greatest foreign enemy.   Mo...

Will BitCoins Survive a Growing Crisis of Confidence?

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We previously discussed brand owners' and law enforcement's collective concern that the virtual cryptocurrency known as the Bit...
Tuesday, February 18, 2014

T-Mobile Wins Preliminary Injunction Against Similar Magenta Color

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A federal district court judge has granted T-Mobile a preliminary injunction against AT&T subsidiary Aio Wireless on basis that its col...

Motorcycle Club Trademark Facing Unprecedented Law Enforcement Tactic

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Law enforcement efforts to "break" an outlaw motorcycle gang have morphed into a bizarre and groundbreaking trademark dispute, w...
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Monday, February 17, 2014

Martinson Coffee's Advertising Campaign Risks Elvis Presley Estate Lawsuit

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I recently came across a billboard on the side of a telephone booth (yes, those still exist) in New York City, and stopped dead ...
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Joseph C. Gioconda, Esq.
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